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Jackson Earns 65 Industry Awards for Innovation in Marketing and Communications in 2015

Jackson National Life Insurance Company® (Jackson®) and its affiliates announced an unprecedented 65 industry association awards for innovation and creativity in marketing and communications materials throughout 2015. Jackson, a leading provider of retirement solutions, was honored by five different associations for its work in design, content marketing and digital strategy.

Jackson and its affiliates earned a total of 65 awards, including two Awards for Publication Excellence (APEX) “Grand Awards” and 13 APEX “Awards of Excellence”; six “Awards of Excellence” and 30 “Awards of Distinction” at the 21st Annual Communicator Awards; one silver and three bronze Telly Awards; two Insurance and Financial Communicators Association (IFCA) “Awards of Excellence” and two IFCA “Honorable Mentions”; and five “Awards of Excellence” and one “Best of Show” at the 57th Annual Insurance Marketing Communications Association (IMCA) Awards.

“Every communications campaign we develop at Jackson is designed to inspire and educate both advisors and investors,” said Kathy Schofield, vice president of marketing and creative services for Jackson National Life Distributors LLC. “The industry recognition we received in 2015 is a testament to the high work standards we have all set at Jackson — our team consistently delivers useful and compelling content, and we are proud to be recognized for our collective achievements in communications and content marketing.”

Highlights of the material recognized include:

  • The Cadillac Video, demonstrating the benefits of alternative investing and diversification in portfolio construction, was awarded a Communicator Award of Excellence. This video is part of a larger campaign that also won two Communicator Awards of Distinction.
  • Jackson’s Center for Financial Insight won multiple awards including an APEX Award of Excellence for “My 5 Cents: 5 Questions to Ask Your Parents about Their Retirement” and an APEX Grand Award for “The Advisor Search Handbook.” The Center also received 11 Communicator Awards, including recognition for pieces authored by executives.
  • The new Human Resources brochure, designed to boost recruiting efforts, received a Best of Show award from IMCA in the “In-House Product or Image Marketing” category.
  • Jackson was again recognized for its pro-bono work for creating a marketing campaign to support the March of Dimes Colorado Chapter’s annual Signature Chefs Auction. The campaign, including invitations, posters and event programs, received a Communicator Award of Excellence.

About Jackson

Jackson is a leading provider of retirement solutions for industry professionals and their clients. The company offers a diverse range of products including variable, fixed and fixed index annuities designed for tax-efficient accumulation and distribution of retirement income for retail customers, and fixed income products for institutional investors. Jackson subsidiaries and affiliates provide specialized asset management and retail brokerage services. With $218.9 billion in assets*, Jackson prides itself on product innovation, sound corporate risk management practices and strategic technology initiatives. Focused on thought leadership and education, the company develops proprietary research, industry insights and financial representative training on retirement planning and alternative investment strategies. Jackson is also dedicated to corporate social responsibility and supports charities focused on helping children and seniors in the communities where its employees live and work. For more information, visit www.jackson.com.

Jackson is the marketing name for Jackson National Life Insurance Company (Home Office: Lansing, Michigan) and Jackson National Life Insurance Company of New York® (Home Office: Purchase, New York). Jackson National Life Distributors LLC.

*Jackson has $218.9 billion in total IFRS assets and $205.5 billion in IFRS policy liabilities set aside to pay primarily future policyowner benefits (as of 6/30/15). International Financial Reporting Standards (IFRS) is a principles-based set of international accounting standards for reporting financial information. IFRS is issued by the International Accounting Standards Board in an effort to increase global comparability of financial statements and results. IFRS is used by Jackson's parent company.

Before investing, investors should carefully consider the investment objectives, risks, charges and expenses of the variable annuity and its underlying investment options. The current contract prospectus and underlying fund prospectuses, which are contained in the same document, provide this and other important information. Please contact the Company to obtain the prospectuses. Please read the prospectuses carefully before investing or sending money.

Variable annuities are long-term, tax-deferred investments designed for retirement, involve risks and may lose value. Earnings are taxable as ordinary income when distributed and may be subject to a 10% additional tax if withdrawn before age 59½.

Jackson National Life Insurance Company is an indirect subsidiary of Prudential plc, a company incorporated in England and Wales. Prudential plc and its affiliated companies constitute one of the world's leading financial services groups. It has been in existence for over 165 years and has $794.1 billion in assets under management (as of 6/30/15). Prudential plc is not affiliated in any manner with Prudential Financial, Inc., a company whose principal place of business is in the United States of America.

PR2046 02/16

Contacts:

Jackson National Life Insurance Company
Melissa Hernandez, 303-224-7572
External Communications Manager
melissa.hernandez@jackson.com

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