MILWAUKEE, Oct. 22, 2020 /PRNewswire/ -- Penrod, a leading Salesforce Expert Navigator in health and life sciences, announced Marlien Rendon as its HLS practice lead. Marlien is an HLS subject matter expert known for leading software projects to success in clinical environments, digitally transforming healthcare organizations, and establishing KPIs that drive revenue growth.
Today, healthcare is being driven towards consumerization as patient access to research and price transparency grows. Providers, payers, medical device companies, specialty pharma, and labs are looking to platforms like Salesforce – and HLS expert consultants like Penrod – to seize the opportunity of this industry shift. Marlien's 20 years of HLS expertise will help transform Penrod's healthcare clients in powerful new ways that engage patients, lower costs, and improve healthcare outcomes.
"We're incredibly excited for Marlien to join the Penrod team," said Chris Widmayer, Chief Executive Officer. "Marlien brings perspective and expertise that will help us build authentic relationships, quicken digital transformation journeys, and develop platforms that improve patient experiences."
"I think what separates Penrod from other consultants is their ability to speak to relevant clinical issues," Marlien explained. "The demand for quality care is paramount, and a partner like Penrod who truly understands that vision is key to success. I'm excited to contribute to that vision."
Prior to Penrod, Marlien held practice leadership positions at industry-leading technical consultants. She received a bachelor of arts in educational and instructional technology from the University of the Incarnate Word.
Penrod is a team of health and life science Salesforce consultants who weave thought leadership, innovation, and grit into tailored solutions. We're committed to helping companies and the patients they serve by being students of the sport, building authentic relationships, and creating solutions that improve outcomes.
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