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Buy a coffee, help change a life. Today is Tim Hortons® annual Camp Day, supporting virtual Tim Hortons Foundation Camps™

Over the past four decades, the Tim Hortons Foundation Camps have helped nearly 300,000 youth in the United States and Canada from disadvantaged circumstances change their stories for the better. Today, Tim Hortons guests across the U.S. can join our restaurant owners in celebrating Camp Day helping to support thousands of campers across the Tim Hortons community.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20200812005141/en/

Buy a coffee, help change a life. Today is Tim Hortons® annual Camp Day, supporting virtual Tim Hortons Foundation Camps (Photo: Business Wire)

Buy a coffee, help change a life. Today is Tim Hortons® annual Camp Day, supporting virtual Tim Hortons Foundation Camps (Photo: Business Wire)

While this year’s annual Camp Day plans may be scaled back in restaurants to follow local health and safety requirements, restaurant owners across the country are still coming together to donate 100 percent of the proceeds from hot coffee and, new to Camp Day this year, iced coffee purchases, to the Tim Hortons Foundation Camps.

Tims Camps support kids throughout their youth between the ages of 12 to 16 – an important developmental time that helps shape who they will become as adults. Through the multi-year Summer Program, youth learn skills like leadership, resilience, and responsibility. They become empowered to believe in their own potential and change their stories for the better.

Earlier this spring, as a result of the ongoing COVID-19 pandemic, Tim Hortons Foundation Camps announced an all-new digital camp experience, Tims eCamp. Tims eCamp officially kicked off during the first week of July and will run for eight full weeks. Participating campers have been grouped into eCabins and are being supported and guided by trained eCounselors to build social, emotional and developmental skills.

“We’re excited that we are still able to celebrate our largest annual fundraiser this year by supporting youth who participate in our camp programs across North America,” says Duncan Fulton, Chief Corporate Officer of Tim Hortons and Chair of the Tim Hortons Foundation Camps. “Tims Camps rely heavily on our invested and committed restaurant owners and guests across the country to support the incredible programming and opportunities the Camps provide to youth.”

Whether they are supporting from home or on the go, here are ways Tim Hortons guests across the U.S. can participate in Camp Day this year:

  • Place an order for hot or iced coffee at a Tim Hortons restaurant, or for delivery
  • Purchase a Camp Day bracelet in restaurant or on the mobile app, in one of four vibrant colors with an inspirational message based on the Foundation’s values: Empower, Dream, Believe, Inspire
  • Round up your order in restaurant with the balance of the dollar going towards the Tim Hortons Foundation Camps
  • Make a one-time or monthly donation any time at www.timscamps.com
  • Help raise awareness and raise funds for Camp Day by joining the #CampInForCampDay social media challenge at www.campinforcampday.com

How to Join the Camp Day conversation:

  • Use hashtag: #CampDay
  • Like on Facebook: @TimHortonsFoundationCamps
  • Subscribe on YouTube: @TimsCamps
  • Follow on Instagram: @TimsCamps
  • Follow on Twitter: @TimsCamps

About Tim Hortons® Foundation Camps

Tim Hortons® Foundation Camps is a non-profit charitable organization founded in 1974 helping kids to their stories for the better. A leader in youth development programming, Tims Camps support youth from low income homes between the ages of 12 to 16 – an important developmental time that helps shape who they will become as adults. Through a multi-year, camp-based change program, youth learn skills like leadership, resilience and responsibility, which empower them to believe in their own potential and change their stories for the better. With seven camps in North America that run year-round Summer and School Programs, youth are supported to thrive when they return home, to excel in post-secondary education, to succeed at work and to contribute positively to their communities. The Foundation’s funding comes from Tim Hortons Camp Day, fundraising activities, special events, and year-round public donations collected through counter and drive-thru coin boxes, as well as other donations. More than 295,000 kids have attended a Foundation camp at no cost to them or their families. For more information about Tim Hortons® Foundation Camps, please visit timscamps.com.

About TIM HORTONS®

Tim Hortons® is one of North America's largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, Tim Hortons appeals to a broad range of guest tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. Tim Hortons has more than 4,800 system wide restaurants located in Canada, the United States and around the world. More information about the company is available at www.timhortons.com.

Contacts:

Alison Brod Marketing + Communications
Adrianna Lauriella
tims@abmc-us.com

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