SOURCE: Alliance DataDESCRIPTION:
COLUMBUS, Ohio, November 20, 2019 /3BL Media/ – Ruling Our eXperiences, Inc. (ROX), today announced the grand opening of the ROX Institute, a multidisciplinary research and training institute that is focused on girls, located in Columbus, OH. Courses are designed for parents, guardians and mentors, and address the complex needs of today’s girls through targeted programs and educational content that enables adults to make data-informed decisions when raising, teaching, mentoring and caring for girls.In 2017, ROX executed the first-ever, large-scale national survey designed to develop a deeper understanding of the thoughts, experiences, perceptions, beliefs, behaviors and attitudes of teen girls throughout the United States. The Girls’ Index analyzed responses from 10,000+ U.S. girls. Learnings from this research have been instrumental in the creation of the ROX Institute programming, helping to ensure that insights are timely and take into account the current needs and priorities of teen girls. “Our research from The Girls’ Index illuminated the fact that adolescent years are fraught with challenges for girls. They experience a 26% drop in self-confidence, increased levels of stress and pressure and restricted academic and career aspirations,” said Dr. Lisa Hinkelman, Founder and CEO of ROX. “Working directly with girls is key to changing this reality; however, we must also equip the adults in girls’ lives to have more effective and empowering interactions with girls.” ROX believes that any successful society has a responsibility to amplify girls’ voices and a commitment to use data to make the world better for girls. The ROX Institute for Research and Training provides the infrastructure to systematically educate adults who want to be more aware, empowering and supportive of the girls in their lives. The facility’s opening is supported by a lead gift from Alliance Data, a marketing and loyalty company that delivers value through branded credit programs for many of the world’s most recognizable brands. “The ROX Institute is a wonderful example of our belief that the power of data generates immense value not only in our business, but also in transforming our communities for the better,” said Jami Dewolf, Chief Marketing Officer for Alliance Data’s card services business. “As a lead sponsor of the ROX Institute, Alliance Data is deeply committed to giving back to the communities where we live and work, and we are proud to see our investment in ROX continue to drive positive change for girls around the world.” The ROX Institute for Research and Training will:
- Provide continuing education courses (CEU’s) for licensed professionals who work with girls, including: teachers, counselors, social workers, physicians, attorneys, etc.
- Conduct and disseminate innovative research focused on girls
- Equip parents, caregivers, mentors and youth workers with tools to create empowering, supportive and effective environments for girls
- Deliver in-person and virtual content workshops, programs and courses
Tweet me: Ruling Our eXperiences, Inc. (ROX), today announced the grand opening of the ROX Institute, a multidisciplinary research and training institute that is focused on girls, located in Columbus, OH @AllianceData http://bit.ly/343qNBo
KEYWORDS: NYSE:ADS, Alliance Data, Ruling Our eXperiences, Dr. Keisha Siriboe, Columbus, OH