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Here's What to Do with Your Facebook Shares Now

Yesterday, as stocks rebounded from Monday's slide, Facebook Inc. continued its decline; it dropped 3.92% from open to close Monday and another 4.8% by midday yesterday, all following weekend reports that a political analytics firm named Cambridge Analytica collected personalized data on 50 million users without their consent. That's not true. The "without consent" part, that is. There was no "breach," nor a "hack." Users voluntarily answered surveys created by Cambridge Analytica by participating in an app called "thisisyourdigitallife." Facebook makes its money by harvesting highly personalized information from users that it then uses to accurately target advertising, content, and other data. That's often sold, manipulated, and shared in ways many customers naively don't think about or even realize. What got everybody so riled up in this case is the fact that it was apparently used for political purposes - not just to sell you a new toothbrush or tell you about the luxury life somebody else is living at a resort in the Maldives. The very notion of online privacy is long gone. Not to rub it in, but you may as well write down the most intimate details of your life and staple them to a telephone pole if you're on social media. The Russians and Chinese don't have to hack us, nor does an "enemy" state, or even a fleabag terrorist, for that matter. Anybody can find nearly anything and everything they want to know these days online via the biggest and best organized voluntarily constructed databases in human history, including Facebook. That said, this episode is a game changer from an investment standpoint. People are apparently just waking up to something you and I have talked about for years - namely, that Silicon Valley's elite has very little accountability to the rest of us, and little to no understanding of the societal impact their "products" have on the world. Facebook has a number of significant problems right now, which is why I want you to keep it on a very short leash. I'll tell you how in a second. First, though, here's what I see... Tags: Stocks To get full access to all Money Morning content, click here About Money Morning: Money Morning gives you access to a team of ten market experts with more than 250 years of combined investing experience – for free . Our experts – who have appeared on FOXBusiness, CNBC, NPR, and BloombergTV – deliver daily investing tips and stock picks, provide analysis with actions to take, and answer your biggest market questions. Our goal is to help our millions of e-newsletter subscribers and visitors become smarter, more confident investors. Disclaimer: © 2018 Money Morning and Money Map Press. All Rights Reserved. Protected by copyright of the United States and international treaties. Any reproduction, copying, or redistribution (electronic or otherwise, including the world wide web), of content from this webpage, in whole or in part, is strictly prohibited without the express written permission of Money Morning. 16 W. Madison St. Baltimore, MD, 21201. The post Here's What to Do with Your Facebook Shares Now appeared first on Money Morning - We Make Investing Profitable .
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