As the company gears up for the launch of its latest distilled spirits product, the Aristocrat Group Corp. (OTCBB:ASCC) announced plans today to increase the retail footprint of its flagship spirit, RWB Ultra-Premium Handcrafted Vodka.
Currently, RWB is available for purchase at about 150 on-premise locations, which include clubs, bars and restaurants, as well as at about 50 retail outlets. As part of its 2015 growth strategy, ASCC plans to begin by targeting country music hotspots around the U.S., supported by the success of the company’s sponsored artist, rising country music star Curtis Braly.
“Right now, Curtis is traveling the country in an RWB-branded tour bus,” said ASCC CEO Robert Federowicz. “We want RWB Vodka to be available for sale everywhere that his tour stops.”
The time is right for RWB to begin a new retail campaign because the brand has turned a significant corner in the marketplace, Federowicz added.
“When we started, we had to knock on doors at bars and clubs to get them to stock RWB,” he said. “Now, new buyers are coming to us.”
Handcrafted, American-made RWB Ultra-Premium Handcrafted Vodka is already available throughout the U.S. to consumers online. Made with the highest-quality Idaho potatoes and pure mountain spring water and then refined by a five-stage filtration system, RWB Vodka is a gluten-free, high-class vodka minus the exorbitant price tag.
About the Aristocrat Group Corp.
The Aristocrat Group Corp. (ASCC) identifies and promotes unique brands that have mass market appeal across diverse demographics. ASCC’s brand management includes premium luxury goods, including top-shelf distilled spirits like RWB Vodka. The Company targeted the growing market for quality domestic spirits in order to deliver maximum returns to its shareholders. ASCC, which hopes to capitalize on unprecedented new brand-building opportunities, is working to build a portfolio of successful brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton (OTCBB: LVMUY), Diageo PLC (NYSE: DEO), and Brown-Forman Corp. (NYSE: BF-B). A second lifestyle vodka brand is set for debut in late 2014.
For more information about the Aristocrat Group Corp., visit www.aristocratgroupcorp.com/investors.
For more information about RWB Vodka, visit www.rwbvodka.com.
Notice Regarding Forward-Looking Statements
Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, including statements that include the words “believes,” “expects,” “anticipate” or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results, performance or achievements of the Company to differ materially from those expressed or implied by such forward-looking statements. In addition, description of anyone’s past success, either financial or strategic, is no guarantee of success. This news release speaks as of the date first set forth above and the Company assumes no responsibility to update the information included herein for events occurring after the date hereof.
Robert Federowicz, 850-269-7208
President and CEO