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Novamedia Wins OMA Award

Every year during GlobalShop, POPAI (The Global Association for Marketing at-Retail) announces the winners of the 2007 OMA Awards.

In their first year of entry The Novamedia Group stood out in the Permanent Signage category with their Miller MGD Artlite® Display which they created for Madden Communications Inc., on behalf of Miller Brewing Company. Novamedia was presented with a Bronze OMA Award by POPAI during the OMA awards gala held at the Venetian Resort, Hotel and Casino in Las Vegas on Thursday, March 8, 2007. The Outstanding Merchandising Achievement (OMA) contest is the industrys largest and longest running, having been established in 1959.

Artlite® is a unique multi-layer printing process that creates highly impactful illuminated displays. The increased demand for Artlite® products is being driven by major companies in the electronics, clothing, tobacco, beverage, food service, and other industries that are looking to differentiate their brands from their competition. Applications for Artlite® include Point-of-Purchase (POP) displays and signage, visual merchandising, illuminated vending equipment, and other types of illuminated signage.

Illuminated displays that incorporate Artlite® provide many benefits over the standard backlit displays and neon signs that are most commonly in use today. These benefits include:

  • Visually appealing, memorable graphics featuring 3-dimensional, halo, and/or neon effects.
  • High resolution reproduction of brand logos.
  • High durability.
  • Interchangeable graphic panels.
  • Low acquisition and operating costs.

Its an honor to have been recognized by such a distinguished panel of judges, stated Frost Prioleau, CEO of the Novamedia Group.

About The Novamedia Group

The Novamedia Group is an innovative provider of illuminated displays and screen printed products. In addition to providing screen printing services and a proprietary line of lightboxes, the company owns the world wide patent rights to the Artlite® process.

Artlite® is a unique multi layer printing process that creates halo, 3D, and neon effects in standard backlit signs and displays. Illuminated displays made with Artlite® combine high impact graphics with the visual detail, durability, interchangeability, and economy.

Over 500,000 illuminated signs and displays using the Artlite® process have been manufactured to date for companies such as Diageo (NYSE:DEO), Nokia (NYSE:NOK), and Pizza Hut (NYSE:YUM). These companies and others have benefited from Artlite® in a wide range of applications, including point of purchase (POP) displays, restaurant advertising, outdoor advertising, licensed goods, vending equipment and others.

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