IndustryNext LLC, a leading technology and design firm, today announced the release of enScramble™ Enterprise Edition, an enhanced version of its enScramble Flash® video protection service. This edition provides businesses a robust solution for protecting and distributing video content, preventing unauthorized use in both an online and offline environment.
The viral distribution of video content, which started through sharing sites such as YouTube, promises to grow significantly as media players enable single-click downloads, offline viewing, and burn-to-CD-and-DVD capabilities, following the example recently set by RealNetworks® RealPlayer®. “In this increasingly open environment, the need for Flash video protection is acute,” said John McCann, Director of Development at IndustryNext. “While Adobe® Flash® Media Server encrypts access to video streams, once a user is granted access, there are products that enable him or her to save the content, unencrypted, to disk. enScramble, in contrast, scrambles the content itself so that even if it were saved to disk, it would be saved scrambled.”
Starting with an input video in almost any format (AVI, WMV, MOV, MPG, etc.), enScramble uses a proprietary algorithm to scramble the pixels of each frame, before converting the content to a Flash format for protected online distribution. enScramble Enterprise Edition supports a wide variety of encoding qualities (bit rates) using the On2 VP6 and H.263 codecs. It also supports licensed distribution, enabling businesses to control and track playback at the domain, user group, or individual user level.
In addition to protecting video content from unlicensed use, enScramble Enterprise Edition offers a number of key benefits, including:
- Progressive Download – enScramble serves video files from standard web servers, eliminating the need for (and cost of) specialized streaming servers.
- Interoperability – enScramble delivers video content through the Adobe® (Nasdaq: ADBE) Flash® Player, enabling playback from all major browsers and operating systems without requiring an additional plug-in.
- Tracking and Reporting – enScramble tracks who downloads and plays your content and reports relevant statistics.
“The ease with which consumers can download videos for online and now offline playback increases the opportunity for unauthorized distribution and ultimately threatens the ad-supported video delivery model on which many content publishers rely,” said Michael Hoydich, Managing Partner and Co-Founder of IndustryNext. “Furthermore, offline playback takes consumers away from the publisher’s site, eliminating repeat visits and decreasing the opportunity to build a relationship. enScramble mitigates these risks, protecting the ad-supported revenue model and ensuring that users view content in an environment authorized by the publisher or content owner.”
IndustryNext is a leading technology and design firm delivering innovative products and services to clients and consumers. Additional information about the company is available at www.industrynext.com.
© 2007 IndustryNext, LLC. All rights reserved. enScramble is a registered trademark of IndustryNext, LLC. Adobe and Flash are either registered trademarks or trademarks of Adobe Systems Incorporated. RealNetworks and RealPlayer are registered trademarks of RealNetworks, Incorporated. All other trademarks are the property of their respective owners.